Elizabeth Anderson, MS, is a seasoned marketing strategist and brand leader with a proven track record of building high-performing marketing functions, launching award-winning campaigns, and driving strategic growth across diverse industries. With experience spanning corporate, agency, and consulting roles, she brings a rare blend of creative vision and operational expertise to every engagement.

As a Senior Marketing Executive at HIMSS, Elizabeth led the global marketing strategy for a broad portfolio of health IT product lines and played a pivotal role in expanding the organization’s presence into EMEA and Asia-Pacific markets. Her efforts earned recognition from the ANA Business Marketing and AMCP for outstanding results in brand development and campaign execution. At Peoples Gas, she held corporate marketing responsibility for the $1.1 billion utility, overseeing a multi-million-dollar budget and a team of specialists while driving initiatives across seven divisions.

Known for her ability to align marketing strategy with business objectives, she has successfully delivered measurable outcomes in the healthcare, energy, retail, and technology sectors. She excels at building brands, developing talent, and leading transformational initiatives that elevate visibility, customer engagement, and revenue growth.